Since the success of Livestrong's yellow branded promotional wristbands, they have become an effective way of promoting your business.

Whether it's customized wristbands for events or tradeshows, they are a great way to raise brand awareness and market your business.

For so many years, tradeshows and marketing events have been full of people giving away the same freebies. Whether it's branded pens or t-shirts, promotional wristbands offer an exciting alternative.

Keep reading to find out more about how to use branded wristbands to promote your business.

1. Promotion Straight-Away

Unlike many other kinds of promotional products, such as branded stress balls and mugs, wristbands can be worn straight away. This allows you to promote your business message at the event to hundreds of people around the venue.

Most people aren't going to swap what they're wearing for a promotional T-shirt. But anyone can start wearing the wristband as soon as they leave your promotional stand.

Once people notice a few people wearing your promotional wristband, they'll want to know where they got it from. At this point, the person is directed to you. This allows you to keep the traffic coming to your business stand.

2. Inexpensive

It's important to keep your costs down when it comes to giveaways. You don't want to invest a fortune in a lot of stuff that you're simply going to give away for free.

However, unlike many other promotional materials, personalised wristbands are cheap and easy to produce. That's why if you have a tight budget, wristbands are definitely the go-to promotional freebie.

3. Easy to Obtain

Before a trade show, you're probably busy working on other aspects of the business. It's hard to find time to think about the freebies and promotional materials months in advance of the trade show. However, it's easy to order wristbands in short amount of time before the event.

By keeping the wristband simple with just your logo and a brief message, you don't have to spend a lot of time thinking about designing the wristband.

4. Variety and Unique


One of the greatest benefits of promotional wristbands is that they come in so many different colours, materials, and textures. The different kinds range from cotton to silk to plastic to rubber.

You can go for a classic black or blue, or a bright and eye-catching yellow or red. There are so many different colours, it's all about standing out. But it's also important to choose a design that suits your business brand.

Branded Promotional Wristbands

Branded promotional wristbands are a great way to promote your business at marketing events and trade shows.

They are affordable and easy to make, allow you to stand out from the crowd. But also, they can be worn straight away so that you promote your business at the event, rather than after the person returns home.

Did you find this article useful? For more advice about promotion and marketing event ideas, get in touch with us today.